Mackenzie Lowry

Visual Designer

Collaborative brand and communications designer who translates complex, technical ideas into human experiences. Thrives at the intersection of systems, craft, and creative problem-solving.

Education

B.S. Graphic Communication
California Polytechnic State University
San Luis Obispo, CA

Audiovisual Media Exchange
Hochschule der Medien
Stuttgart, Germany

Certifications

Webflow Practitioner Certification
Issued Apr 2025 · Expires Apr 2027

Technical Skills

Visual Identity, Art Direction, Campaign Design, Motion Graphics, Storytelling, UX/UI Collaboration, Responsive Web Design, Illustration

Soft Skills

Creative Strategy, Systems Thinking, Team Leadership, Client Communication, Agility, Adaptability, Mentorship

Technology

Illustrator, InDesign, Premiere, After Effects, Figma, Webflow

Experience

Senior Graphic Designer

Alliant Insurances Services  ·  Remote  ·  2021 - Present

  • Built scalable visual systems for Pixar’s employee benefits brand, increasing Open Enrollment engagement by 27% across digital, print, and environmental touchpoints.

  • Launched Dolby’s multi-channel benefits campaign to support a remote workforce, reducing benefits-related calls by 50%.

  • Art directed Affirm’s 150+ page benefits website, creating a custom icon system and refining brand expression.

  • Directed Alliant’s annual Year In Review video from concept to production in collaboration with designers and stakeholders.

Motion Designer (Freelance)

The Milken Institute  ·  Remote  ·  2020 - Present

  • Designed branded animation and video for the Institute’s brand team and Global Conferences (4,500+ attendees).

  • Animated the Institute’s logomark for broad use across digital, video, and event platforms.

  • Produced the Institute’s top-performing video of 2020 (69,000+ views).

Associate Graphic Designer

Sage Publications  ·  Thousand Oaks, CA  ·  6-Month Contract, 2019

  • Designed print and digital materials including books, eBooks, journals, and marketing assets.

  • Led the redesign of 40+ journal covers as part of a company-wide rebrand initiative.

Graphic Design Intern

Mike Boal Designs  ·  Van Nuys Airport, CA  ·  Summer 2016

  • Designed, printed, and laminated safety briefing cards for aircraft passengers, ensuring compliance with Federal Aviation Administration (FAA) regulations.

  • Assisted in preparing digital renderings for Learjet paint jobs, including custom designs for Steven Spielberg's private jet.

  • Printed, cut, weeded, assembled, and installed wide-format vinyl decals and signs, completing 3 end-to-end installations.

Art Production Assistant (PA)

Hollywood Motion Picture Experience  ·  Creston, CA  ·  2015

  • Assisted the Production Designer & Art Director on the HBO Documentary Films project Bright Lights, starring Carrie Fisher and Debbie Reynolds.

  • Contributed to an initiative fostering working relationships and mentorship opportunities for Cal Poly students.

Volunteering

Hospitality Coordinator & Design Director

Seaside Highland Games  ·  Ventura, CA  ·  2022 - Present

Leads a team of 7 volunteers in the hospitality room to coordinate the food menu, manage kitchen supplies, and maintain service schedules to provide a seamless experience for 200+ event sponsors over 2 days. Manages the Seaside Highland Games brand and 30-page website all year, ensuring consistency and quality across 5 marketing and media platforms.

Lead Artist, Destination Workshops

Kids & Art Foundation  ·  San Francisco, CA  ·  2023 - Present

Plans and orchestrates art projects for pediatric patients battling cancer and other serious medical conditions.

Awards

Alliant Spotlight Award

2023

"Mac knocked it out of the park with her concepts for Figma! The client responded immediately with “HOLY WOW.” Designers juggle a lot on our team, but Mac consistently goes above and beyond! She continues to be an invaluable asset to our team.”

Alliant Excellence Award

2022

Prestigious award granted to one Alliant specialty team member for outstanding performance and measurable contributions to business success.

"Mac has been instrumental to our success, delivering exceptional client work, exhibiting leadership in team development, and driving continuous digital innovation in web offerings.”

MarCom Awards

1 Platinum & 3 Gold

  • Platinum - Dolby 2022 Open Enrollment Campaign

  • Gold - Doma 2022 Open Enrollment Campaign

  • Gold - Radiology Partners 2023 Open Enrollment Campaign

  • Gold - Snowflake 2024 Open Enrollment Campaign

Hermes Awards

2 Gold

  • Gold - Viad 2024 Open Enrollment Campaign

  • Gold - Mozilla 2024 Open Enrollment Campaign

DotComm Award

1 Gold

  • Gold - Vacasa 2024 Employee Benefits Microsite

Super Powers

Expert Digital & Print Design
Visual Communication
Design Principles
Art Direction
Crafting & Presenting Concepts
Brand Development
User-Centric Design
Web Design
Design Trends
Illustration
Video Production
Motion Design

Soft Skills

Creative Problem-Solving
Cross-Functional Collaboration
Clear & Effective Communication
Agility & Adaptability
Time Management
Self-Starting

Technology

Adobe Creative Cloud
Figma
Webflow
Procreate
LottieFiles
Asana
Slack
Notion
Milanote
ZoHo CRM

Education

BS Graphic Communication
California Polytechnic State University
San Luis Obispo, CA

Audiovisual Media Semester Abroad
Hoschule der Medien
Stuttgart, Germany

Portfolio